Who are your key customers?

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Category: Mega Solutions

One big challenge for supply chain managers is that they’re often disconnected from the company’s customers.
Sales and marketing departments make deals and entice customers to buy; then it’s up to the supply chain folks to make the
products and deliver them on time. Although supply chain managers have a set of production targets, they often have no idea who
their customers are.

Although all of your customers are important, your key customers are the ones that are most important for your supply chain. Key
customers buy in large quantities, are expected to buy more in the future, or are influential in your industry.

As a supply chain manager, you should learn who these key customers are and what makes them important to your business so that you can focus your improvement efforts on profitably meeting their needs.

Two common ways for supply chain managers to collaborate directly with key customers are through routine meetings
and process improvement projects.

For more information and assistance with your warehousing / supply chain needs, email Loray at – megasolutions1999@gmail.com

Loray Daws is not a “me too” professional. He looks at life differently and finds the best way to create value for his customers.
He knows LEAN initiatives very well and practices LEAN principles. He can apply Supply Chain theory and recommend substantial
cost savings. Loray is creative, sensitive and respectful to others’ needs and understands people very well. If I had a growing
company, I’d hire Loray to be one of my right hand men. He is experienced, has all the relevant knowledge and applies what he
has learned. “

Charles Intrieri
Management Consultant Charles M. Intrieri Consulting
Mr. Charles (Chuck) Intrieri is a highly experienced and credentialed Supply Chain
professional and is a recognized thought leader and innovator, primarily in the areas of
Supply Chain Optimization, Third Party Logistics (3PL) International Purchasing/Importing,
Requests for Quotation (RFQ) generation, Inventory Management and Logistics,
Warehousing, strategic sourcing, supplier management, contract negotiations, trucking:
TL/LTL/TMS/pooling/consolidation and reviews, and Purchasing operations. He is a
motivational team builder with a history of conducting significant organizational
transformation and achieving important operational successes at the local, regional and
global level.

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